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Why are Buyer Personas Important for Small Business?
A descriptive and data-driven visualization of your ideal customer is called a buyer persona. Learn how to use these personas to build your marketing plan.
Why Franchising? Why Now?
Are you interested in purchasing a franchise? FranNet has compiled a list of reasons why franchising might be the best option for you.
Building Business and Legacy
SCORE has helped me by defining the role to take in my business and how to work on my business instead of the day-to-day functions. They even recruited me to be a SCORE volunteer. Read more
2021: The Year of the Digital Transformation
2021 is set to be the year in which digital marketing will determine the survival or death of small businesses. Here are five lessons and tips for marketing in 2021.
8 Ways To Practice Lean Development In Business
Small businesses have a limited supply of time and resources. That’s why practicing lean development can help eliminate waste and ultimately deliver only what the customer needs. Here are eight ways to practice lean development.
The Experience of Being a Black Entrepreneur and Mother
Chelsea Lewis, mother and founder of My Mommy Wisdom, tells her entrepreneurship story.
How To Reduce High Employee Turnover: The Ultimate Guide
Employee turnover can make or break your business. Here are some tips to ensure that you hire, and keep on, the right people for your business.
Shipping as a Small-Business Growth Strategy - Here’s What You Need to Know
Shipping your products can help your business thrive as more consumers shop online – here's a head start on learning how to ship and save. Read more
Are My New Customers and Followers Genuine? 6 Ways Entrepreneurs of Color Can Figure This Out
Many Black businesses received an influx of customers and followers after the events of summer 2020. Ensure that you're working with and for people who support the same causes as you and your business.
Managing a Remote Team: Tips Shared by Entrepreneurs Thriving During the Pandemic
Thanks to the COVID-19 pandemic, more entrepreneurs than ever are utilizing a remote working structure to enable their business to continue operating. We’re going to look at some of the best ways to keep your team motivated and engaged when face-to-face is no longer an option.
Data Privacy - Why it Should be a Top Priority for Your Small to Medium-Size Business
This conversational webinar will discuss issues regarding cybersecurity, privacy, data governance, and digital ethics. Read more
How Venture Capital Works: 10 Things Entrepreneurs Should Know
How does venture capital work? What do you need to know before seeking funding? Here, entrepreneurs, venture capitalists, and business leaders share advice for navigating the world of venture capital.