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How To Define Customer Segments: 14 Customer Segmentation Discovery Tips

Article Language: English
January 7, 2021,

We surveyed a variety of marketing professionals and small business owners for their customer segmentation discovery tips. Here are their recommendations on how to define customer segments. 

Blog

All About the S Corporation

Article Language: English
January 6, 2021,

Determine whether an S Corporation is the best decision for your LLC with this list of pros, cons, and helpful tips.

Blog

A Covid-19 Survival Guide for Small Online Businesses

Article Language: English
January 4, 2021,

COVID-19 has not only changed human experiences, outlooks, and behaviors, but the crisis has also brought shifts in how and what consumers buy. Use this guide to continue to grow as the pandemic continues.

Blog

How to Incorporate Volunteerism at Your Workplace

Article Language: English
January 4, 2021,

Providing volunteer opportunities for your employees has benefits that reach beyond the workplace. Learn more about how you can build a Employee Volunteer Program.

Blog

The Entrepreneur’s Guide to Outsourcing Work

Article Language: English
December 30, 2020,

Outsourcing work is essential for any entrepreneur to scale their business. Use these four tips to know when and what work to outsource to assist in your success.

Blog

Best Lead Magnets for Small Business

Article Language: English
December 29, 2020,

In this post, we dive deep into ten hand-picked lead magnet strategies that have repeatedly proved their worth for small businesses

Blog

Advice from Black Entrepreneurs

Article Language: English
December 28, 2020

Gain insights from Black entrepreneurs who have grown their businesses from the ground up. SCORE sat down with the founders of four different companies to learn about the truths and intricacies of being a Black business owner in the United States.

Blog

4 Tips to Use Google My Business during COVID-19

Article Language: English
December 28, 2020,

During the pandemic, you need to utilize all of your tools to ensure that your customers have all of the information possible about your business.

Blog

How To Name Your Business: 12 Business Naming Tips

Article Language: English
December 24, 2020,

With so many questions to consider, we decided to ask 12 small business owners a question ourselves: What is your best tip for someone looking to name their business? We collected the best business naming tips and have summarized their answers below. 

Blog

Rescuing the “Shecession”

Article Language: English
December 22, 2020,

Women entrepreneurs and business owners have been hard hit by the coronavirus pandemic. Ingrid Vanderveldt of the SHEconomy Project explains what we can do to reverse this trend.

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